Clement, Prof. Dr. Michel

Professor Dr. Michel Clement joined the University of Hamburg in 2006 and holds the chair for Marketing and Media Management at the Institute for Marketing and Media. He has been a faculty member at the University of Passau (Marketing & Services in 2005/2006) and the Christian-Albrechts-University at Kiel (Innovation, New Media and Marketing from 2002-2005).

In his research he focuses on managing entertainment media products, new technologies, and customer management.

Professor Clement holds a doctoral degree in marketing (mentor: Prof. Dr. Dr. h.c. Sönke Albers) and a master’s degree in business administration (marketing, innovation management and psychology) from the Christian-Albrechts-University at Kiel.

During 1999-2002 he worked in several management positions in the media industry: In September 1999 he joined Bertelsmann mediaSystems as a consultant for media technologies. He worked in the „Think Tank“ and was responsible for scouting new technologies within the media industry. He was specialized on peer-to-peer networks, devices, TV, agent technologies, and venture consulting. One year later he joined the Bertelsmann eCommerce Group where he reported directly to the CEO. In 2000 he founded with two partners GmbH, a software company of the Bertelsmann Direct Group. He served as a vice president (responsible for finance, business development, and marketing) in the board of the company.

He was born 1971 in Kiel, Germany. He is Dutch citizen and lives in Hamburg, Germany.



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